A giant earthquake opens a fissure in the shape of microsofts xbox video game console logo. A catalog based on the short, titled logobook and written by the films codirector ludovic houplain, was published by taschen in 20. Videos that become licensed after they are posted will be removed. Thinking about logorama video and thought i would look into different logos. Logobook remember the academy awardwinning animated short logorama. As any film fanatic is well aware, logorama took the top prize in film the academy award for best animated short film a shock for such an unconventional piece. The logos are selected from a database of over 40,000 specimens, collected by houplain as part of an. Logorama is a slick 17minutelong animated movie that appears to lampoon both the hollywood blockbuster violent, crude and adrenalized and the world of branding, a world where logos festoon every surface and where it is customary to be exposed to brand activity at every turn. Quiz by ilovecarlogos logorama quiz by ilovecarlogos. Here are 6 great ebooks created specifically for all you logo, graphic and web designers out there. A world colonized by brands is the theme of a new film by french designers and filmmakers h5. Free logo stock video footage licensed under creative commons, open source, and more. If you are new to design, this is a great introduction book to the world of typography.
We almost made a tribute music video for george harrison with this. Logoramas chaotic critique of corporate rule esteban del. Did you start with the idea of playing with logos and then developed a. H5 members said, logorama presents us with an overmarketed world built only from logos and real trademarks that are destroyed by a series of natural disasters including an earthquake and a tidal wave of oil. It has been nominated won at the 2010 oscars in the short film category.
Logorama s plot involves the adventures of two cops who are chasing an armed criminal through the streets of a fictionalized, stylized city. Logorama brings to life a world built out of familiar logos. This is a list of logos and brand images that appear in the short film logorama. Hundreds of logos and mascots are used, and they include examples from software companies, shopping centers, restaurants, sports teams, movies, and any number of other products, agencies, and corporations. In the introduction houplain describes the process by which logorama came to bebased on ideas from music videos for alex gopher and, later, one for george harrison that was ultimately. If you do, you probably know that there was an astounding number of corporate and product logos in the 16minute film, and those obviously took a lot of research to piece together. They range in subject matter from typography and logo design to essential design tips and web design advice. Logorama explores the extent to which logos are embedded in our daily existence. Logobook by ludovic houplain, edited by julius wiedemann taschen. Logos are used because businesses have realized how important it is to have a visual symbol that helps the consume recognize your product or company. If the video has a watermark, it also may be licensed by a third party.
Big boy and esso girl escape the rapidly crumbling pizza hut and steal a cop car. There is an additional caption feature, a little arrow beside every company that had its logo in the short movie logorama. Logorama, animated city of corporate logos short by h5. Logorama synopsis logorama song, watch logorama full movie online now. Logos used in logorama this is the list of logo brands and mascots in the cgi animated film, logorama. Logorama is an absolute pleasure to watch, visually stimulating and funny. Smart funny tarantinoesquire take on the ubiquity of logos. Logorama, the movie the logorama movie is a short animation by h5 that. In a world made up entirely of trademarks and brand names, michelin man. The back of the book has a huge thirty page company and designer index. Which brands are featured in the animated film logorama. With the hundreds of pages of research, notes and facts he was left with from his filming days, ludovic houplain plans to feature logobook as an alphabetical, organized and super detailed portfolio compilation of his. An actionpacked short animation created entirely from logos. In the introduction houplain describes the process by which logorama came to bebased on ideas from music videos for alex gopher and.
All 16 minutes taking an incredible six years to make are shown in the embedded video below. Born out of the 2009 academy awardwinning animated short logorama, logobook is a massive tome authored by the films codirector, ludovic houplain, compiling 7,000 logos from past and present. Heres logorama, the academy award winner for best animated short, in its entirety. I was convinced at the time that the short would never see the light of. Logorama s chaotic critique of corporate rule esteban del rio university of san diego. Complicating matters is that h5 is an industrial artistic collective wellknown in france for its artwork in music video and packaging, as well as advertising work for luxury brands such as cartier and audi. Academy award winning short logorama video popmatters. Logorama is a 2009 french animated short film cowritten and directed by francois alaux. Typo logo logo branding branding design r logo web design icon design design concepts book logo symbol logo. Campaign logos form the backdropliterallyof any modern election. Surforma ar posters logos design, typography logo, book logo. Please consider submitting your videos here and helping us build our database. Browse and buy exceptional, royaltyfree stock clips, handpicked by the best. The book features 7,000 logos, spans a monstrous 800 pages, and has even been neatly organized, breaking it all down alphabetically.
I was struck by how many of the logos on show are rather wonderful. Some say its nsfw, but i think that might depend on your workplace. Taschen is the story of his passion for logos, but also of the making of the oscarwinning short movie logorama by h5 2009. Logo design for dynamic identities wang shaoqiang on. Company logos quiz with answers logo quiz answers, logo. Logorama, an academy awardwinning short, is a feat of visual. The book s author is ludovic houplain and he was the codirector of the short a frame from it is used on the book s wraparound cover.
Their famous music video for royksopp shows a similar fondness for the. Last year, i took a look at the crop of logos in use by the thencurrent. Everything from designers involved to countries of origin for the brands you know and love are combed over in this comprehensive book. After developing projects based on logos for music videos that were never released for legal reasons, houplain realised that logos. Directed by the french collective h5, this 17minute film features the story of. This is a short film that was directed by the french animation collective h5. One of the short films we were left raving about at the 2010 sundance film festival was an animated film titled logorama. In a world made up entirely of trademarks and brand names, michelin man cops pursue a criminal ronald mcdonald.
The first logo appeared in the film yoshinoya pizza hut. Do you have good videos you use in your own classes. Guess all the logos in the trailer for the 2007 short film, logorama test your knowledge on this entertainment quiz to see how you do and compare your score to others. A giant earthquake opens a fissure in the shape of microsofts xbox video game console logo, which splits the streets of the city open. Hes worked with everyone from audi to cannes festival and even won an oscar for his short animation film logorama. Its a lot of fun watching all of these familiar logos used so creatively. List of logos used in logorama here is the list from this site. In conveying the character of a company, brand or product, a simple logo is a powerful tool of communication. Can you name the logos that appear in this extract of logorama. Test your knowledge on this just for fun quiz to see how you do and compare your score to others.
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